Web design for small businesses & purpose-led founders
Custom Squarespace websites built through artistic direction, technical setup, and structural clarity — to echo your work and support your growth.
Web design for small businesses
A website that holds your work
Your website plays a central role in how your work is seen, understood, and trusted.
For many small business owners, launching or upgrading a website can feel overwhelming. My role is to simplify that process. With clarity, structure, and care, I guide you through a professional design experience so your online presence reflects who you are and where you’re going.
With years of experience designing Squarespace websites for small businesses in Vancouver, Montreal, Toronto, and abroad, I work with projects at different stages of growth.
THE SERVICESWebsite design for small business
Squarespace website services designed for different stages of business — from focused foundations to fully custom builds. Both approaches are rooted in clarity, structure, and artistic direction. The difference lies in depth, timeline, and level of customization — allowing you to choose what best fits your current stage.
SMALL BUSINESS WEB DESIGN
What’s included in all websites
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Holistic Design Approach
A holistic approach that brings together artistic direction, structure, and technical foundations — so every element works together as a cohesive whole.
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Content review
Thoughtful review to support clarity and cohesion — ensuring your content is well-structured and ready for professional implementation.
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Responsive Design & User Experience
Designed with clarity and intention across desktop, tablet, and mobile — creating a calm, intuitive browsing experience that’s easy to navigate on any screen.
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On-page SEO Foundations
Every website is built with on-page SEO best practices to support visibility including clean structure, clear headings, optimized pages, and responsive design.
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Easy-to-manage websites
A personalized training video (and reference guide when applicable) so you can confidently manage and update your site after launch.
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Squarespace perks
20% off your first annual plan, free domain, first-year email, extended trial, & early feature access.
Foundation vs Signature — at a glance
Foundation Website
1-week build
Structured layouts
Light CSS refinement
Clear, professional foundation
Signature Website
3–4 week build
Fully custom layouts
Advanced styling & exploration
Deeper brand expression
The One-Week Foundation Website
STARTING AT $3200 - 5 PAGESFast | Polished | Focused
A Squarespace website designed to establish a strong foundation and credibility from the start. This one-week intensive delivers a polished site tailored to your content.
Built using a structured system of refined sections and enhanced with subtle CSS touches, the site is designed for efficiency, clarity, and ease of use. The result is a practical, adaptable website that supports your work as it evolves.
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Emerging and established small businesses and service providers ready to move beyond DIY and invest in a professional online presence.
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Core Pages: up to 5 pages — typically Home, About, Services, FAQs, and Contact.
Additional pages, features, or functionality can be added to the package as needed.Supporting Pages
Privacy Policy, Terms, custom 404, and Coming Soon.Brand Implementation
Your existing branding (fonts, colours, logo, and visual assets) is applied consistently across the website.
This package does not include brand creation or visual identity development. Digital Visual Foundations are available as a separate add-on.Light CSS Styling
Subtle refinements to enhance polish and cohesion beyond the base design framework.One round of revisions.
Domain connection
One week post-launch technical support
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My role is to design around your materials and translate your brand into a thoughtful website. Every web design project requires professional, ready-to-use copy, high-quality imagery, and a complete visual identity, including your logo files, brand colours, typography, graphics and brand guidelines.
If your copy or images need refinement to meet professional standards, Copy Editing and/or Photo Sourcing & Curation can be added to support a smooth, efficient, and high-quality design process.
If your branding is not yet in place or is incomplete, my Web Branding Essentials or Branding Suite can be added before the website design begins.
The Signature Website
STARTING AT $4900 / Limited availability — on request onlyCustom | Intentional | Refined
A fully custom Squarespace website designed and built over 3–4 weeks through an intentional, collaborative process. Each site is developed from the ground up, with tailored layouts, advanced styling, and a flexible structure shaped around your goals, content, and audience.
Visual direction and layouts are explored and refined throughout the process, allowing for deeper brand expression as your content and services take shape. The result is a distinctive website built with depth, flexibility, and clarity.
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Established businesses with multiple services or layered content, ready to invest in a fully custom website shaped through an intentional design process.
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Core Pages: 5 pages — typically Home, About, Services, Portfolio, and Contact.
Additional pages, features, or functionality can be added as needed.Supporting Pages: Privacy Policy, Terms, custom 404, and Coming Soon.
Advanced customization (CSS & JavaScript): Adds tailored layouts and refined details that make your website feel distinctive and uniquely yours.
Two rounds of revisions
Domain connection
Two-weeks post-launch technical support
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My role is to design around your materials and translate your brand into a thoughtful website. Every web design project requires professional, ready-to-use copy, high-quality imagery, and a complete visual identity, including your logo files, brand colours, typography, graphics and brand guidelines.
If your copy or images need refinement to meet professional standards, Copy Editing and/or Photo Sourcing & Curation can be added to support a smooth, efficient, and high-quality design process.
If your branding is not yet in place or is incomplete, my Web Branding Essentials or Branding Suite can be added before the website design begins.
WHO I WORK WITH
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Psychologists / Therapists / Counselors
Nutritionists
Massage Therapists
Coaches
Management & Leadership Facilitators -
Food Makers
Skincare Brands
Jewelry Brands
Clothing Brands
Bloggers -
Rental Management Companies
Adventures Companies
Not-for-Profits
General Contractors
Cleaning Companies
À la carte options for your website
To ensure your website meets your specific needs, you can customize your package with additional services:
Digital Brand Essentials
Copy Editing or full copywriting
E-Commerce Setup
Additional pages
Blog or multilingual setup
Portfolio
Member area or scheduling tools
Online course setup
Photography curation
Branding & marketing collateral
Web design for small businesses
— Your website journey
A clear, efficient process designed to deliver a professional, impactful website—without unnecessary complexity. Rooted in clarity and care, it supports your next stage of business growth with focus and ease.
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Start by filling out the inquiry form so I can learn more about your business and goals. If it feels like a good fit, you’ll receive a detailed proposal, contract, and a 50% deposit invoice to secure your project start date.
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You’ll receive a tailored brand questionnaire to guide your content prep. Once you’ve uploaded your images, copy, and brand assets, we’ll meet for a prep call to finalize the site structure, direction, and flow. You’ll then have two weeks to polish your content before we begin.
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I design your custom Squarespace website based on your content and goals — applying thoughtful layout, visual styling, and foundational SEO. This phase is focused, collaborative, and paced to keep momentum.
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You’ll review your new site and share final revisions. Once approved, I’ll connect your domain, finalize all settings, and deliver a personalized training video so you can update your website with confidence after launch.
In their Words — STORIES FROM PAST CLIENTS
Additional way we can collaborate
Design Days Intensives
Intensive | Targeted | Transformative
A structured format for meaningful change — ideal for refining, restructuring, or elevating your existing Squarespace or Shopify website with expert support and clear direction.
Whether you’re refreshing visuals, updating layouts, or integrating new features, this focused session is designed to bring clarity and cohesion — quickly.
Starting at $750
Featured projectsWeb design for small businesses
Web design for small businesses – FAQs
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All projects require professional, ready-to-use copy, high-quality images, and branding.
For Foundation projects, branding is implemented as provided. If branding is not yet in place, Digital Brand Essentials can be added prior to design.
For Signature projects, Digital Branding Essentials are included. If you already have branding, your existing assets will be applied consistently.
If materials require refinement, Copy Editing and/or Photo Curation may be included to ensure a smooth, high-quality build. I’m also happy to recommend trusted professional copywriters or photographers if needed.
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Building your own website can work for getting something online quickly. Working with a web designer brings clarity, structure, and cohesion — turning scattered content into a professional, credible online presence.
A designer helps organize information clearly, align design with your brand, audience, and messaging, and ensure the site is easy to use, responsive, and search-engine ready. The result is a website that saves time, reduces friction, and supports your business as it grows.
If you’re simply looking to get something online on your own, this approach may be more than you need. My work is best suited for clients who value thoughtful structure, design direction, and a professional result.
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Yes. All packages are designed as a strong foundation and can be adapted to your needs.
Additional pages or features—such as a blog, portfolio, scheduling, member areas, or an online store—can be added to your package as needed. -
Pricing varies depending on the scope of the project, including any additional pages, features, or functionality added beyond the base package.
Most clients invest between $3,500 and $5,500, depending on the number of pages, selected add-ons, and overall project needs.
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Yes. You’ll receive a personalized screen-recorded tutorial to manage your Squarespace website with ease. This ensures you stay in control of your business website after launch.
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In addition to the website design fee, you’ll need an active Squarespace subscription and a domain name. These are paid directly to Squarespace or your domain provider and are not included in the design package. I’ll guide you through the setup with clear, simple steps.
As a Squarespace Circle member, you will receive 20% off your first annual Squarespace subscription. You will also benefit from a free domain for the first year (on eligible domains) and a professional domain email for the first year.
Your business deserves a website
that inspires, connects, and evolves with you
My web design for small businesses focuses on clarity, care, and results—helping your website become a true asset for growth and empowering you to confidently establish your place in your industry.